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Invest time in yourself
not looking for parking
iPark is an idea Made in Colombia towards the world that solves two problems: pollution produced by cars and street congestion through automated management of car parks.
iPark provides a transversal solution to the problem, including all the agents in the solution.
The integrating concept that best represents iPark's value proposition is saving time, the complete security of finding parking at any time and through an application that reduces management by record time.
Dlab_ has developed the branding project, creating the image and structure of the App, the UI and UX graphic line and the conceptualization of the communication campaign, with a cosmopolitan, global perspective focused on Barcelona as the world launch site.
Naming.
Branding.
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